Expert product leaders, when you need them

Accelerate innovation with fractional product leaders and digital strategists – talent without full-time commitment.

We offer the expertise of seasoned CPOs, CTOs, and Digital Strategists on a flexible basis; helping you to deliver clear, actionable product strategies.

At Signal from Noise, we specialise in guiding companies through critical junctures in their product and digital transformation journey, whether launching a new idea, entering a new market, managing change, or leveraging investment opportunities.

Signal from Noise: Opinion

The double-edged sword of data-driven design

Our
Expertise

Product Strategy

We help you define your product’s “what” and “why.” This includes market analysis, proposition development, go-to-market planning, and prioritisation frameworks, ever mindful of the business goals and market needs. 

Product Design

We focus on the “how” of your product. This encompasses design thinking, CX, UX and experience design practice. We help your team conceive and deliver intuitive, engaging products that delight users and solve real problems.

Innovation Acceleration

We help you speed up your innovation cycle through focused, facilitated sprints. This includes rapid experimentation workshops, data-driven design practices, and frameworks that turn ideas into action.

Three flexible ways to engage

Fractional Leadership

Add top-tier product and tech leadership to your team without the full-time commitment. Our experts integrate seamlessly, typically 1-2 days per week, for 6 months or more.

Consultancy

Need a specific outcome? Our time-boxed consultancy sprints produce tangible results – from go-to-market strategies to product roadmaps – in about 2-6 months.

Innovation Sprints

Accelerate your ideas with our two-week sprint modules. They’re perfect for prototyping, proof of concepts, and kickstarting new initiatives. 

Happy clients all around the world

Signal from Noise:

A simple white and silver holiday garland arranged methodically against a red background, featuring hearts, stars, a tree, and reindeer ornaments
Holidays

Product Management Principles for the Perfect Festive Season

Transform your holiday planning from overwhelming to expertly managed using product management principles. Learn how to define your Minimum Viable Party (MVP), create effective celebration sprints, and measure success metrics for your festive season.

Change Management

The Art of Technical Timing: A Veteran’s Guide to Digital Evolution

In an era of rapid technological change, knowing when to adopt new technologies is as crucial as knowing how. A veteran digital leader shares insights on finding the perfect timing for technical transitions, from the early web to today’s AI revolution.

Product Strategy

The Double-Edged Sword of Data-Driven Design

Data-driven design promises more intuitive, efficient digital products. But as companies harness user data to inform design decisions, they must navigate a minefield of ethical concerns. From algorithmic bias to the fine line between personalisation and manipulation, this article explores the double-edged sword of data-driven design and offers strategies for responsible innovation.

Product Strategy

The Revolution-Evolution Dilemma

In today’s rapidly changing business landscape, when does the steady march of continuous improvement need to give way to the bold leap of innovation? Quentin explore the revolution-evolution dilemma and uncovers strategies to navigate it successfully.

FAQs

Here are some questions that we have been asked. Let us know if you have any others.

What is fractional leadership?

Fractional leadership is a flexible business model where experienced executives work part-time or on a contract basis for multiple companies. This approach allows businesses to access high-level expertise without the cost of a full-time executive. Fractional leaders, such as CEOs, CTOs, or Product Leaders, bring their strategic insights and industry experience to help companies navigate challenges, drive growth, and achieve specific objectives. This model is particularly beneficial for startups, small to medium-sized businesses, or larger companies undergoing transitions or tackling specific initiatives.

While we specialise in tech-enabled businesses and digital products, we work across diverse industries, including startups, established SMEs, and corporate innovation labs. Our expertise in product strategy and innovation translates effectively across sectors where digital transformation and product-driven growth are key objectives.

Our engagements are flexible and tailored to your needs – ranging from focused innovation sprints to ongoing fractional leadership roles. We typically engage with clients for 3-12 months, though many choose to extend based on continued value creation and project success.

Yes, we work with agencies on a case-by-case basis, particularly for specific projects where a full-time CTO or digital strategist isn’t required. Our fractional model provides the expert technical oversight needed while keeping costs proportional to a project’s scope.

We’re not a recruitment agency – we’re hands-on product and innovation practitioners who embed directly into your team. Rather than placing permanent staff, we provide experienced leaders who work alongside your team to deliver immediate impact, transfer knowledge, and build lasting capabilities. Our focus is on driving results and upskilling your team, not filling vacancies.

You can reach us through our contact form, email us directly at [email protected], or connect with us on LinkedIn. We aim to respond to all inquiries within 24 hours.

Where we excel

Product Strategy
  • Strategic Product Vision Development
  • Portfolio Management and Optimisation
  • Product-Market Fit Analysis
  • Digital Transformation Strategy
  • Product Ecosystem Planning
  • Cross-functional Team Alignment
  • Product Lifecycle Management
  • Stakeholder Management and Communication
  • Innovation Pipeline Development
Product Design
  • Design Thinking Integration
  • User-Centered Design Culture Building
  • Design Operations (DesignOps) Strategy
  • Design Team Structuring and Scaling
  • Design Quality Assurance Frameworks
  • Design Ethics and Accessibility Leadership
  • Brand Experience Strategy
  • Design Systems Governance
  • Customer Experience (CX) Strategy
  • Design-to-Development Workflow Optimisation
Innovation
  • Innovation Program Development
  • Agile Transformation Guidance
  • Lean Startup Methodology Implementation
  • Innovation Metrics and ROI Framework
  • Corporate Venturing Strategies
  • Open Innovation Ecosystem Building
  • Intrapreneurship Program Design
  • Rapid Experimentation Culture Fostering
  • Innovation Workshop Facilitation
  • Disruptive Technology Adoption Strategy